Film

NRMA
Blue

NRMA

The NRMA, Australia's largest, most trusted member organisation, approached De Republica to create an explainer video and accompanying campaign collateral to launch their new MVP member benefits program, NRMA Blue to market.

NRMA Blue

Working direct with the NRMA marketing team, De Republica handled all aspects of the project, from initial creative and scripting to final delivery. Additionally, a series of social media cut downs were developed to strategically target specific customer segments.