Social
Urban
List
The Urban List
De Republica are proud content partners of The Urban List, a digital guide to the best in food, fashion, and lifestyle in your city. Over the past two years, we've worked across internal video content, as well as major collaborations with brands like Bacardi, Sydney Airport and Sandhurst.
Watsons Bay Boutique Hotel
On behalf of The Urban List for Watsons Bay Boutique Hotel, we created this festive social edit and accompanying stills, highlighting the delicious fare and fun vibes synonymous with hosting your next social gathering at Watsons Bay.
Bacardi Old Fashioned
In collaboration with The Urban List and Bacardi, De Republica created a series of three highly-visual How-To videos, each featuring different variations on the Old Fashioned cocktail, utilising a variety of Bacardi spirits.
Digital Domination
As Australia and NZ’s largest hyper-local lifestyle platform, with over 2.4 million readers a month (at least half of those via social channels), The Urban List’s growth strategy involves creating shareable, premium social content. With Instagram and Facebook’s algorithms favouring original social video, all content was optimised and pushed across The Urban Lists key Sydney social channels, to an active audience of over 335,000 followers.
Paragon Hotel
To celebrate the launch of the newly renovated, hip rooftop bar, Paragon Hotel in Sydney’s Circular Quay, De Republica created a short, sharp video and accompanying stills, showcasing their exciting new food and cocktail menu.
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